Case Study | New York Digital display

About Bagel Market

Bagel Market is known for its fresh, homemade, hand-rolled bagels, which have become a beloved staple across New York. Their uniquely crafted menu features a diverse range of healthy options, ensuring that there’s something for everyone.

With a keen attention to detail in food preparation, Bagel Market caters to the needs of all customers. In addition to their extensive selection of bagels, they offer a variety of healthy choices, including sandwiches, acai bowls, wraps, paninis, egg platters, and a wide array of beverages.

Voted the best bagels in New York, Bagel Market truly lives up to its reputation, serving some of the most delicious bagels you’ll ever taste. Whether you’re looking for a quick breakfast or a satisfying lunch, Bagel Market is the perfect destination for food lovers seeking quality and flavor.

What led to the need for digital menu boards at Bagel Market?

Bagel Market features large locations with an extensive menu, requiring at least 4-5 screens at each site for clear visibility and easy ordering.

With a wide range of customizable bagels and sandwiches, customers previously found it challenging to place quick orders with paper menus. The introduction of digital menu boards allows them to decide on their orders in advance while waiting in line, benefiting both the customers and the staff.

As a result, Bagel Market has seen faster order times and increased customer interest in trying different menu options. This improvement in menu display has enhanced the overall customer experience, which is essential for building brand loyalty.

How did DotSignage come into picture?

Bagel Market has integrated 22 digital menu boards, all powered by DotSignage, to efficiently manage menu updates, images, and all on-screen content.

They have fully embraced the capabilities of our platform, utilizing features such as the menu board template editor, playlist functionality, and advanced scheduling tools to optimize their operations.

With a menu that offers a wide variety of customizable bagels and sandwiches, Bagel Market needed a solution that would allow customers to easily explore their options while ordering.

The digital menu board system of DotSignage, enhanced with a custom-designed menu tailored specifically for Bagel Market, provides a user-friendly experience. This setup only helps customers make informed choices.

Overall, DotSignage has played a crucial role in enhancing Bagel Market's customer experience, making their menu accessible and engaging.

Quick Menu Updates: Menu updates can now be made quickly and easily from anywhere, ensuring that customers are always informed about out-of-stock items and any new additions to the menu.

Organized Menu Displays: The digital menu boards feature a clean and organized display, making it easier for customers to navigate Bagel Market's extensive menu. This clarity enhances the overall ordering experience, allowing customers to quickly find and select their desired items.

Optimized Ordering Times: Ordering times have significantly decreased, leading to a more efficient and satisfying customer experience. This improvement allows customers to place their orders swiftly, reducing wait times and enhancing overall satisfaction.

Engaging Menus: The captivating menu boards not only caught customers' attention but also sparked their curiosity, enticing them to explore and try new dishes from the menu.