Ditch the Drab, Go Digital: Level Up Your Food Truck with a Digital Menu Board Makeover

The food truck industry is projected to grow to a whopping $25.3 billion by 2027.

The amount of investment that you need to start a food truck is much lower compared to that of a restaurant. Food Trucks have seen a significant rise post 2020.

Are you a Food Truck owner?

As a food truck restaurateur, your primary goal is to keep customers coming back for your delicious food. But is that all that matters?

Delivering an amazing customer experience is just as important. Going beyond great food and embracing technology is crucial now more than ever.

But in this crowded scene, how do you make your food truck the star of the street?

Food trucks are all about them now. They’ve become the hottest trend in dining, offering a vibrant twist on delicious food.

Forget the faded flyers and messy markerboards. In today’s food truck frenzy, standing out and speeding up service are your secret ingredients for success.

That’s where digital menu boards for restaurants come in – they’re the game-changer to skyrocket your sales and make your truck the standout on the block.

Why every food truck owner should be rocking a digital menu boards

digital menu boards for food trucks to display attractive menus
1. Enhance Visual Appeal
digital menu boards enhances visual appeal to customers

Paper menus tend to carry blurry photos and faded text.

Digital menus come alive with high-resolution pictures that showcase your food in all its delicious glory.

Mouthwatering menu descriptions that use vivid language and highlight fresh ingredients will have customers drooling before they even reach your window.

2. Grab Attention

In a crowded food truck scene, standing out is key.

Nearly 30% of customers find digital menus to influence their purchases at restaurants.

Digital menus with bright, dynamic displays grab attention faster than tired paper signs.

Eye-catching animations and rotating visuals can make your truck the star of the scene, attracting customers who might otherwise miss your delicious food.

3. Effortless Edits
edit menu templates in a effortless manner

Remember the scramble when a seasonal special sells out or a price needs to be changed?

Digital menus eliminate that panic! Update your offerings in seconds with a few clicks on a tablet or computer.

No more wasted money on outdated printed menus or the hassle of physically replacing them. Keep your customers informed on the fly and ensure they can always see your latest offerings.

eye catching digital menu boards templates

PRODUCT

Digital Menu Boards for Restaurants

Get 750+ market-driven menu boards templates that elevate your restaurant’s offerings. Customize them to meet your unique needs.

4. Promote Like a Pro
promote special offers on your digital menu board

Limited time offers on tacos? Killer combo that deserves a spotlight?

Digital menus let you easily showcase these promotions with eye-catching graphics and bold fonts.

Upsell irresistible options by highlighting special ingredients or combo savings, boosting your profit margins like a champ.

5. Organize your Menu
organize your menu boards

“What do you have on the menu?” It’s a question food truck owners hear countless times a day.

Digital menus display clear information in a well-organized format, with sections for appetizers, mains, desserts, and drinks.

This allows customers to navigate quickly and make decisions efficiently, reducing lines and keeping your operation running smoothly.

6. Flexibility is Key
Flexibility to change menus anytime and from anywhere

Food truck menus often change seasonally or based on fresh ingredients available. Digital menus allow you to adapt to changing customer preferences or experiment with new offerings without incurring printing costs.

Want to introduce a new summer salad or offer a special brunch menu on weekends?

No problem! Update your digital board and watch your sales soar.

7. Schedule and Earn More

Planning a special event or catering a party? Digital menus allow you to schedule menu changes in advance.

Set up a dedicated “Weekend Brunch” menu or promote upcoming food truck festivals with ease.

This level of planning keeps your customers informed and allows you to cater to specific occasions.

8. Embrace the Tech Savvy

Project a modern vibe that appeals to today’s tech-savvy customers!

Digital menus showcase your commitment to innovation and convenience.

Younger demographics appreciate the interactive nature of digital signage and will likely be more drawn to your truck for its modern approach.

9. Go Green, Save Green

Reduce your environmental impact and save money in the long run!

Ditching printed menus eliminates paper waste and the need for frequent reprints.

Digital signage is an eco-friendly choice that aligns with the growing trend of sustainable practices.

10. Data-Driven Decisions

Some advanced digital menu systems offer built-in analytics tools.

Track customer behavior and identify best-selling items to optimize your menu and maximize profits.

This data can help you refine your offerings, create targeted promotions, and ultimately increase your food truck’s success.

Digital Signage Software Company

Get the Best of Digital Menu Boards at Just $10!

Boost customer engagement and drive sales with dynamic
digital menu boards!

No Credit Card Required

5 Essential Tips for Choosing an Ideal Food Truck Digital Menu Board

Attract, Inform, and Sell!

Your food truck menu board is more than just a list of items – it’s a silent salesperson and a visual feast! Here’s how to make yours that gets you great results:

1. Captivate with Color & Clarity

Ditch the boredom! Use a vibrant color scheme and clear, easy-to-read fonts.

Mouthwatering photos of your dishes will have customers drooling before they even reach your window.

2. Organize for Efficiency

Structure is key! Divide your menu into sections like appetizers, mains, and sides.

Bold headings and bullet points help customers navigate quickly, keeping the line moving smoothly.

3. Descriptions that Deserve a Michelin Star

Go beyond “burger” and “fries.” Craft descriptions that tantalize taste buds.

Use descriptive language that highlights fresh ingredients and unique flavors.

4. Embrace the Spotlight

Don’t be shy! Showcase your bestselling items or daily specials with larger fonts, bright colors, or even a dedicated section.

5. Tell Your Story

Are you a family recipe passed down for generations? Or a fusion cuisine born from globetrotting adventures?

Share your story! Engaging customers with your passion creates a memorable experience and strengthens your brand.

Bonus Tip:

Consider incorporating a QR code that links to your full menu or online ordering platform for extra customer convenience.

By following these tips, your food truck menu board won't just list food, it will create a captivating experience that keeps customers coming back for more!

Different ways you can use digital menu boards at Food Trucks?

Make your food truck the star of the street with digital menu boards. Here’s how they help you win customers:

  • Fresh Daily Deals: Change your specials and discounts every day, keeping your menu exciting!
  • Breakfast, Lunch, Dinner: Show different menus for morning, afternoon, and night – all on one screen! No more reprinting!
  • Pictures that Make You Hungry: Show off your delicious food with bright, clear photos. People love to see what they’re getting!
  • Short Video Snacks: Show off your cooking skills or happy customers with short video clips.
  • Food Info for Everyone: Show how healthy (or not so healthy!) your dishes are with easy-to-read nutritional information.
  • Scan & Know More: Add QR codes so people can scan with their phones to see more details or even order their food!
  • Team Up & Win: Partner with other food trucks and promote them on your menu board. More customers for everyone!

Digital menus save you money on printing, keep your customers happy, and make your food truck look modern and tech-savvy!

How much do digital menu boards cost?

You primarily need to invest in 3 things while investing in digital menu boards.

1.  The Hardware – The TV and the media player

The cost of digital signage TV will range between $300 to $1500 depending on your needs and budget.

If you are using DotSignage or planning to sign up with us, we support any Android TV (that has a Google Play Store) or a Google Chromecast with Google TV.

2. The Software

DotSignage offers two flexible plans to fit your food truck's needs:

  • Monthly: Pay a low monthly fee of $12 per screen for ongoing access to our digital menu board platform. This is a great option if you're new to digital menus or want to test the waters.
  • Annual: Save big with our annual plan! At just $10 for a screen per month billed annually, you'll save $24 less compared to the monthly option. This is the perfect choice for food truck owners who are committed to the power of digital menus.

Looking for a professional touch?

We offer a menu design service for $60 per template. Our designers will create a stunning and customized menu board that reflects your unique brand identity.

Step By Step Guide on How to Start Creating and Using Digital Menu Boards:

1. Sign Up & Get Started: Head over to DotSignage and create your free account.

2. Name Your Masterpiece: Once logged in, navigate to the ‘Menu Boards’ section and give your digital menu a name.

3. Find Your Perfect Template: Browse through our extensive library of pre-designed templates categorized by food type or theme.

Find one that resonates with your style and click “Edit”.

4. Make it Your Own: Here’s the fun part! Effortlessly customize the template with your delicious menu items.

Double-click any section to edit text, swap images, and adjust colors to match your brand.

Check out our video tutorial on menu board editing:

5. Save & Repeat: Satisfied with your creation? Save your edits once done.

Create as many menu board templates as possible that you need in the same way.

6. Build a Rotating Playlist (Optional): If you want to display multiple templates on a single screen, you need to create a playlist.

Check out this video on how to create a playlist:

7. Connect Your Display: DotSignage works seamlessly with any Android TV (with Google Play Store) or Chromecast with Google TV. Download the “DotSignage” app on your display screen.

8. Link Up & Launch! On your TV, enter the displayed code provided by DotSignage. Click “Save and link with device” to complete the connection. For a visual guide, check out this video

Congratulations! You’re now rocking a stunning digital menu board that will grab attention, boost sales, and make your food truck the star of the street.

Bonus Tip: Don’t forget to explore the power of digital signage! DotSignage allows you to schedule menu changes, showcase daily specials, and even display eye-catching videos to further engage your customers.

Check out how to schedule content with this video:

With DotSignage, it just takes 5 mins to set up your hardware and get started. With the ample of options to design the menu boards, you can create one that matches the unique needs of your brand easily in no time.

We keep adding more templates to our system every month. The best part is the hardware we support is affordable and available in every type of budget a potential restaurateur could have.

So, what are you waiting for? Sign up for our 7-day free trial today and see how easy we make it for you to have digital menu boards.

Drop us an email at info@dotsignage.com for a quick demo or any questions you might have.

Digital Signage Software Company

Book a 30 Mins Call Now!

Get a quick system walkthrough and answers to any questions
you might have.

Comments are closed.